End of the Line festival ran in 2012, 2013 & 2015. It was initially conceived by Brent Dakis (Runaway Graphics), CJ Baxter (Twisted Fig) & Joshua Collings (Peg Leg Productions). The 2013 and 2015 End of the Line Festivals saw Kathleen Snowball join the core organiser team.
Runaway Graphics had the excitement and privilege of inventing, cultivating and refining the entire End of the Line identity. This included original logo design, website design, program design and production, photography & promotions, print material, online advertising and marketing, social media platforms, media releases, campaign packages, sponsorship packages, participant material, and festival merchandise.
This was an enormous volunteer undertaking and over the course of 4 years involved over 1200 hours work for the benefit of The Dandenong Ranges community, its artists and its musicians.